點亮台灣 Light Up Taiwan｜蔡英文競選動態主視覺

Role： Motion Design 動態設計師

此動態作品為 2020 總統蔡英文競選活動中的核心視覺之一，由聶永真與陳燻雞設計整體識別系統，並由 Aaron Nieh Workshop 擔綱視覺規劃。
動畫部分整合識別元素中的線條和文字，結合流暢的轉場，將平面設計語言轉譯為節奏感強烈的動態結構。

This piece served as the animated visual component of President Tsai Ing-wen’s 2020 campaign identity.
Designed by Aaron Nieh Workshop, the animation was supervised and produced by Rex Hon at Whitelight Motion.
Rather than applying conventional transitions, the piece interprets typographic logic and spatial structure into motion—transforming the campaign’s graphic system into a rhythmically charged, symbolic motion language.
The animation represents the collective energy of Taiwan’s people, making it a strong example of branding motion graphics in political campaigns.

VI Plan by Aaron Nieh Workshop
VI Design by 陳燻雞 & 聶永真
Motion Supervision by 白輻射影像 RexHon
SFX by 白輻射影像 Rex Hon