2017 Fresh Taiwan Promo - China Licensing Expo | 上海國際品牌授權展

Role: Motion Designer

本片為台灣原創品牌參與 2017 上海國際品牌授權展的宣傳動畫。視覺設計融合現代幾何構成與點陣印刷風格,從筆劃設計、字型變化到品牌立體呈現,描繪出台灣創意從設計稿走向國際展場的旅程。畫面節奏俐落,色彩簡潔,搭配虛擬展場空間的構圖,展現台灣品牌識別的實驗性與專業度。

This promotional animation was created for the 2017 China Licensing Expo, highlighting Taiwan’s original brands. The visual language blends modern geometry with halftone textures, narrating a journey from type design and brand construction to international exhibition. With crisp transitions, structured layouts, and a balance of digital tools and physical showcases, the piece captures the precision and creativity of Taiwan’s branding on a global stage.


動態影像統籌 | 白輻射影像 Whitelight Motion