McDonald’s Wants to Know Your Order Before You Do - Bloomberg Businessweek
Role: Motion Designer 動態設計師
這支上架在 Bloomberg Businessweek 的動畫短片介紹麥當勞如何運用自動化與科技來維持市場領導地位,以簡約設計風格與流暢轉場詮釋企業創新與效率。畫面現代有活力,信息傳達明快自然,為商業科技品牌形象動畫的典範。
This explainer animation by Bloomberg Businessweek illustrates how McDonald’s uses automation and technology to stay ahead. With clean visuals and seamless transitions it communicates innovation and operational efficiency in a modern and energetic style.
Client:Bloomberg Businessweek
Producer:Diana Suryakusuma
Design / Direction:Sylvia Boomer Yang
Animation:Bruce Chen、Tyson Peng
Sound Design:Cadell Cook
Narration:Jillian Goodman