打造設計說服力｜讓作品變現的攻心提案術

Role： Motion Designer 動態設計師

本片為李宜軒老師首堂線上課程，以俐落的鏡頭語言與手的動態表現引導觀眾，搭配多元的設計圖形與排版元素，傳達「設計說服力」的重要性，影片節奏明快，透過抽象案例的情境展現設計師在簡報與提案中的常見挑戰，並引出課程核心：如何將優秀的設計轉化為令人信服、能促成專案推進的作品，進而提升作品的變現能力，實現客戶買單與專案順利進行。

This motion graphic uses sharp camera movements and expressive hand gestures to guide viewers, combined with diverse design shapes and typography elements to convey the importance of “design persuasiveness.” With a fast-paced rhythm, it uses abstract case scenarios to show common challenges designers face in presentations and proposals, leading into the course’s core — how to transform great designs into convincing works that drive project progress, increase commercial value, and ensure client approval and smooth execution.

Read more：motioner.tw
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Present：Motioner 二棲知學
Production & Design：二棲設計 27 Design
Director：林呈軒 Cheng-Hsuan Lin
Art Director：陳芊涵 Qian-Han Chen
Designer：陳芊涵 Qian-Han Chen、吳奕葳 Yi-Wei Wu、高櫻芳 Ying-Fang Kao
Logotype Design：童園婷 Yuan-Ting Tung、林呈軒 Cheng-Hsuan Lin
Animator：陳柏尹 Bruce Chen、王珮璇 Pei-Hsuan Wang、彭泰盛 Tyson Peng、吳中義 Chung-Yi Wu
Music & Sound Production：紋聲音樂 WinSound Studio
Original Music：林孝親 Hsiao-Chin Lin、林思妤 Szu-Yu Lin
Sound Design：林孝親 Hsiao-Chin Lin、林思妤 Szu-Yu Lin
Score Mixer & Dubbing Mixer：林孝親 Hsiao-Chin Lin
Voice Over：李宜軒 Yi-Hsuan Li
Voice Recording Engineer：林孝親 Hsiao-Chin Lin
Voice Recording Studio：浮光音樂錄音室 Fullight Music