TED x Taipei 2014 - 大哉問 What Matters Now?

Role：Motion Designer 動態設計師

Bito Studio 為 TEDxTaipei 2014 主視覺開場動畫，主題為《What Matters Now》。整體以水感筆觸、手繪線條與文字解構為主軸，從模糊意象到清晰命題，具象思辨歷程的視覺化過程。

影片結合動態、拆解字形與訊息重組的節奏，帶出「提問」的力量與思想層層浮現的過程。最終聚焦於清晰主標，象徵在混沌中找到思維的核心。

This motion piece was created as the visual opener for TEDxTaipei 2014, themed What Matters Now. Through fluid strokes, fragmented typography, and glitch-inspired transitions, the animation embodies the evolving process of inquiry—from indistinct reflections to defined questions.
By visualizing thoughts as ripple effects and disassembled text elements, the piece explores the emergence of meaning in complexity.

Client : TEDxTaipei
Production Company : Bito
Creative Director: 劉耕名 Keng-Ming Liu
Design : 李竺潔 Chu-Chieh Lee
Producer : 林國隆 Oskar Lin
Assistant Producer : 李曼寧 Manning Lee
Lead Animator : 李竺潔 Chu-Chieh Lee
Cel Animation : 許桂騰 Guei-Teng Shiu／徐光慧 Sylvia Hsu／李竺潔 Chu-Chieh Lee／鄭凱文 Kevin Cheng／陳昊宜 Hao Yi Chen
2D Animation : 陳柏尹 Bruce Chen／李竺潔 Chu-Chieh Lee／鄭凱文 Kevin Cheng
3D Animation : 徐光慧 Sylvia Hsu
Music : Liya Huang
SFX : David Dunlap