雪柔衛生紙是臺灣業界首創每季送檢，全品項通過 SGS 檢驗的衛生紙品牌。簡訊設計團隊於本專案中透過可愛的雪柔咩大挑戰動畫，將 SGS 檢驗的每一項標準與審核難度，清楚地傳達給消費者！ "SnowSoft tissue paper is the first one that submit SGS’s exam every quarterly and all items passed. The design team of Simpleinfo using the lovely character SnowSoft sheep to make this animation to show what’s SGS exam’s standard and it’s audit difficulty in a fun way , and make it easier to transmit the information to the consumer clearly."

雪柔咩的奇幻之旅_Journey of Snow Soft Sheep

Role： Motion Designer 動態設計師

為雪柔衛生紙品牌製作的檢驗流程宣傳動畫，以擬人化角色「雪柔咩」作為主角，展開一段趣味十足的挑戰旅程，故事中透過六個具象化的關卡場景，傳遞品牌產品必須通過的多項 SGS 檢測標準，動畫運用角色可愛的動態表現與場景轉換，將專業的檢測過程轉化為輕鬆易懂的視覺體驗，讓觀眾在娛樂中理解品牌對品質的嚴格把關。

Featuring the anthropomorphic character “Snowy Sheep” as the protagonist, the story unfolds as a playful challenge journey. Across six metaphorical stages, the animation highlights the multiple SGS tests that every product must pass. With cute character performances and seamless scene transitions, the piece transforms a highly technical inspection process into an engaging and easy-to-understand visual experience, helping audiences appreciate the brand’s strict commitment to quality.

Client：雪柔
Directed by 簡訊設計｜圖文不符 SimpleInfo Design